Title:
How to presonalise your digital higher education marketing
Authors:
Annet van der Helm and Arjan Burgers
Published:
Eaie, 8 October 2019
From the article:
"Personal communication is still the best approach when it comes to higher education marketing. The trick in this digital age is to see how a personal approach can be used to achieve marketing goals."
To read this article:
https://www.eaie.org/blog/personalise-digital-higher-education-marketing.html